Affordability Insider

Secure incentives to improve your business case

Working with condos, apartments or municipal affordable multi-family housing providers to improve building energy performance? Team up with our Energy Solutions Advisors to offer your customers incentives that cover up to 50 percent* of the cost of efficiency upgrades. Together, we can find new ways for your customers to reduce their operational costs and keep residents comfortable.

Add value through partnership and incentives

Our Energy Solutions Advisors are here to support your business and add direct value for your customers. There is no cost for this service.

Connect with an Energy Solutions Advisor at energyservices@enbridge.com or 1-866-844-9994.

Closing the deal: The top ways to get customers on board

As a contractor or distributor, you know that no two customers are alike. With busy schedules, competing time and financial priorities, energy efficiency often takes a backseat. So what’s the secret to persuading them that a project is worthwhile?

1. Ask questions, build trust

   Most customers won’t know where to begin—take the time to ask genuine questions about their building. By uncovering unique challenges, concerns and what they value, you will not only build trust, but you can directly address each concern to build a compelling case for investing in energy-efficiency projects. Enbridge Gas financial incentives and expertise can help overcome some of the budgetary and technical concerns often experienced by customers.

2. Focus on the emotional benefits

   Emotion plays a large role in decision making. Help your customers understand how energy efficiency can help them overcome their unique challenges and concerns by demonstrating that energy efficiency is about making things work better to enhance resident comfort and drive down operating costs to improve affordability.

3. Provide proof

   Decisions are justified with facts. Leverage credible studies, reports and measurements to help underscore the logical reasons to pursue a project. Support this with Enbridge Gas case studies of similar buildings or use your own anecdotal experiences to paint a more tangible picture.

4. Save dollars for the end

   Cost savings are not always the carrot, so don’t focus on the numbers right off the bat. Selling energy efficiency is about directly addressing the customer’s concerns and goals, and the financials are used to support the decision. When it comes time to discuss numbers, Energy Solutions Advisors from Enbridge Gas can work with them to help estimate savings and financial incentives associated with a project.

5. Show them how to start

   Change is difficult, and often the biggest hurdle is just getting started. Some customers may also believe they are already as energy-efficient as they can be. Guiding them through each step can go a long way in helping them make a decision.

Act now to secure 2022 incentives

Time is running out to submit incentive applications by the Nov. 30, 2022, deadline—help your customers take advantage of incentives this year. Reach out to your building and/or property owner contacts to let them know the end-of-year application deadline is approaching and that our Energy Solutions Advisors can help secure incentives to cover up to 50 percent of the cost of high-efficiency upgrades, including:

1. Building automation systems (BAS)

   Installing a BAS provides enhanced control over HVAC, lighting, security systems and more, all through a single touchpoint.

2. Make-up air (MUA) units

   Condensing MUA units heat air more efficiently, improving air quality and comfort while achieving energy savings.

3. Heat and energy recovery ventilators

   Lower energy use and costs by upgrading to heat or energy recovery ventilators. These devices can also lower maintenance costs by reducing wear and tear on the HVAC system.

4. Boilers

   Upgrading to high-efficiency or condensing boilers can significantly drive down building energy use, with rapid payback.

5. Controls

   Smart controls help limit energy use in unoccupied building areas, detect and diagnose faults, and reduce overall equipment usage.

Connect with an Energy Solutions Advisor today at energyservices@enbridge.com or 1-866-844-9994.

* Additional terms and conditions may apply to specific offers. For more details, please contact an Energy Solutions Advisor.